Home staging is not a substitute for proper pricing

Pricing, staging, and marketing all must be correct for a property to sell.

Home staging is not a substitute for proper pricing. It is only one leg of the ‘home selling stool’.

A sage once said that you can put lipstick on a pig, but you still have a pig. An agent can stage an overpriced home, hold open houses every day, give out free hotdogs on the weekends, dress up in a clown suit and spin a sign on the nearest corner, have the Boy Scouts hand out flyers, have the 13 dogs that set the Guinness book of records jumping rope for the neighbors, have the Blue Angels do a fly-over, use the property for a charity Christmas boutique, offer a free petting zoo in the back yard, free car washes in the front yard by scantily clad cheerleaders, and have the home featured at half-time on Monday night football.

If the home is overpriced it still will not sell.

When it’s time to sell your home remember that it will take a compelling price to  bring a serious buyer to the table.